From a survey, before a month of Christmas, nearly 40% mobile phone users in traditional stores shopping had called friend for buying advice. The report shows that a quarter of mobile phone users use mobile phones to view product reviews online while shopping in the store. The Pew study found that, with the goal of buying products, a quarter of the adult cell phone users access to search for a better pricing.

Pew’s findings remind the traditional retailers: Mobile devices are fast becoming a basic shop tools. More smart phones and tablet PCs consumers will realize that a physical store commodities are equal to online commodities price or higher.

New version of Adobe Reader integrates EchoSign, allows users to sign the document in PDF. In addition, the new version also adds a Send for Signature options, users can send PDF files to others, it’s convenient for others signature. EchoSign was an electronic signature company, acquired by Adobe in last July.

The former EchoSign CEO, and Adobe currently vice president of Web operations Jason Lemkin said: “Through this update, when a user opens a PDF document need sign, the copy of the scanned signature can be put into the document. ” Lemkin also said: “If there are no conditions sweep signature image, you can use Adobe EchoSign, use the function of ‘I want to sign’, then the user can use the mouse to draw a signature, or simply enter it.”

As for the Send for Signature feature, users need to use the new version of Reader to open the document, click on the Send for Signature button, then use a separate Adobe EchoSign web software to prepare and send documents to obtain other signatures. At this point, the user can add the “Company”, “title” and other fields, and also track the signing process.

Teresi as vice president for Adobe Media Solutions Group previously. Sources said he has begun as vice president of Apple’s iAd, and started reporting his work to Apple’s senior vice president Eddy Cue. In 2010, Apple launched iAd mobile advertising service, but the service’s performance unsatisfactory. Although it’s attracting large corporate customers, such as Disney, some marketers believed that compared to other services, iAd with higher cost and only support for Apple devices. Apple is behind of Google in the mobile advertising market. According to eMarketer data, the market revenue will reach $ 4.4 billion in 2015. Apple spokesman refused to comment on this news, and Adobe spokesman Jodi Sorensen confirmed that Teresi hasn’t worked for Adobe now.

In his new role, Teresi will responsible for Apple and the relationship between the advertising industry in New York. He will replace Andy Miller’s position. Andy Miller is Quattro’s founder. Apple acquired Quattro two years ago, and the service has become the basis for Apple’s iAd.

However, on Wednesday, after the update of Kindle Fire system, the situation no longer exists, users can now browse Google Android Market site on the device. Although the operation will receive a security certificate warning, it can continue to successfully browse the site.

However, this does not mean that users can install the Android Market through network on the Kindle Fire, because it does not exist a way to connect devices in the Android Market account required.

Steven on the XDA Developers forum released a video clips that Android 4.0 running on Kindle Fire and related information. However, Steve’s Prison Break is not complete, lack of WiFi, accelerometer and light sensor support. In addition, this move seems exist other problems, but everything is just at beginning.

Steven plans to launch an open source projects on Kindle Fire Android 4.0, and open the project’s code. In view of Android 4.0 code was originally open, Steven realize this project is just a matter of time.

Many hackers are interested on the Kindle Fire, perhaps due to its $ 200 price, and dual-core processor for ultra-high market popularity. After the listing of the Kindle Fire, users began to analyze how the implementation of jailbreak on its system, install Android Market, in order to download more applications, not only limited to Amazon’s App Store.

Although the Kindle Fire latest system has eliminated the Root access, it does not prevent the Root user to regain access to equipment. As long as installed a completely different ROM on the Kindle Fire, users needn’t worry about any upgrades from Amazon.

At present, advertisers can purchase a part of advertising products on Twitter, specifically including promoted accounts and promoted tweets; but Twitter said that they will face more self-service users to provide more products.

Before a long period of that time, Twitter has discussed the issue about introduction of self-service, so this service be released was not a shocking news. For example, Twitter advertising sales person in charge Adam Bain disclosed that the company would launch the service. However, this is remain a major milestone for Twitter, if the company’s valuation will be $8 billion or more, then there must be equipped to handle the huge volume of advertising capabilities, just as Google and Facebook; and this only will occur in small and medium advertisers to use self-service.

On the other hand, Twitter is holding advertising activities to a large-scale sale of brand, which will be carried out in 2012, this practice of pre-sale advertising campaign is one sign of a mature advertising. While Twitter’s ad business should use a long time to maturity, this is a good start.

Two anonymous of familiar with Facebook mobile phone said that Facebook executives had planned to independently design and development of Facebook brand mobile phone, and then released to the user free of charge. Facebook hoped to get profit by product placement.

Facebook executives also hope that customers needn’t sign any agreement with Facebook then they can get a cell phone free of charge.

But Facebook executives realized that each phone cost as much as $700. Therefore, Facebook finally decided to cooperate with HTC and Samsung.

As for the issue not to sign any agreement, AT&T and other operators disdain it. Within the Facebook, Free Facebook Mobile’s code is Opus.

Analysts Chirs Caso predicted in September of this year, Apple would reduce production in the fourth quarter of the iPad, Caso said that Apple has raised the production of iPad 2 in the third quarter, in order to have enough time to measure productivity for in iPad 3 the fourth quarter, until next year when Apple launch iPad 3, it will have a lot of inventory.

Samsung and Sharp are ready to supply display panel for Apple iPad 3, it means that iPad 3′s production will start. Rumored that iPad 3 will be released in the first quarter of next year, with a high-resolution Retina display.

RBC analyst Mike Abramsky quoted ChangeWave research, among 2600 consumers be surveyed, 5% of them have already purchased or are quite likely to buy the Kindle Fire will be sold on next week, and who are likely to purchase account for 12%. Compared to the iPad before listing similar survey, each proportion only 4% and 9%.

Not only that, of 5% in quite likely to buy of the Kindle Fire who have been surveyed, 26% of them are give up or delayed buy iPad intend, proportion occupies the first place than other alternative product.

Abramsky thought that the survey results showed that Kindle Fire may cause prssure on apple recently, because beyond a quarter of consumers would choose Fire rather than iPad. Amazon first color touch the flat so popularity, the reason is an entrance price per set only $199, far less than the iPad $499.

Google’s all products users can use $15 buy value of $25 REI products. REI main sell outdoor equipment and clothing. Google product management director Eric Rosenblum pointed out that the users just register as a Google Offers user then can in to buy a bulk order across the country, including the city not coverd by Google Offers yet. Google Offers only provide service to 15 large-scale city in the United States.

Rosenblum pointed out, “obviously, before Google enter into proup buying areas, our clients have included many large national company. So we are able to cope with the national large-scale sales company. We can say that, in the future, this model will become normal of Google Offers on bulk order.”

Google launched Google Offers service aims to expand their business based on the Internet search advertising business fields, then to raise the company’s sales.